New: Promises of eternal life and five million dollars lead four unsuspecting volunteers to Dr. Carr’s deadly experiment. Will they make it out before it’s too late?

Old: The fanatical scientist, Dr. Charles Carr, is on the brink of discovering a formula for immortality. The only problem is that his first twenty-four volunteers have died from exposure to his experiment. If someone finds out, the lab will be shut down and he’ll be charged as a serial murderer. Charles recruits his unsuspecting friend, Alexander Lucido, to help him in case something goes wrong. What Charles doesn’t know is that an enemy has already discovered his dark secret and is waiting for the right moment to expose him. In the meantime four new volunteers start the experiment and could be the next ones to disappear.

Where we go wrong, most often, seems to be when we just pare down our synopsis and stick it on the back – potentially giving too much of the game away.